Happy Anniversary Tammy Lynne Photography.
August 15, 2014
Where has the summer gone? This season has been a wild ride. I've ventured out and purchased new equipment, went full frame (fx), I introduced my senior rep program and I revamped my work space. I let August pass me by without really taking much time to reflect on my business anniversary.
Seems like just yesterday I was excited to hit 100 likes on my business facebook page, and today I have over 785. Is that where I was hoping to be? I don't think so, I would love to have more engaged in my photography. I'm working on being more productive and using my instagram to advertise. There has been a bit of a learning curve with all the social media... but I'm getting there ;)
This past year I've found out that the business part of photography is booming. Every corner has a photographer or two. What I know to be true is this... not one of us photographers are the same. We may shoot with the same brand of cameras, or use the same editing tools, but we are not even close to being the same. We all have our own style, we see the same things in a different light. It's easy to compare ourselves, but in the end as a photographer, you have to stay true to who you are. August 2014, I decided to take a chance on myself, and journey into a business. I promised myself to give it 6 years and see where it lead me. Each year I've seen growth, not just in the number of clients, but as a business woman, a photographer, editor, and a friend to those I meet. Every day is a new day for me to venture out and find a new location to shoot at, or a new editing tool/program. I have the opportunity to work on my blogging and share my sessions, as well as some updates. This has been a struggle, but I'm not giving up on it yet (on blogging that is). As I reflect, I see the growth and I'm proud of where I am today. I have a long way to go, but I think I am on the right track. I'm finding my style, my strength and weaknesses. With each photo session I do, comes growth, without those sessions I would not be where I am today.
what is my specialty you might ask? On days I ask myself that same question. I just love to capture, so it's hard to say what my specialty is. I've done a bit of the following: Family, engagement, weddings, newborns, maternity, seniors and lifestyle. I do a lot of seniors, and I love connecting with those teens. I really thought when I started, using props was my specialty, however, I've decided that isn't what I enjoy so much. I have thought about just selling the props at this point. I like natural light photography, indoors or out. I like to capture the raw moments. One-two weddings a year is plenty. They are a lot of work, and stressful. At the end of the day though, it is so rewarding to have been a part of a couples special day! I've been dabbling in lifestyle photography, and I love it. Being able to capture a family in their home, doing what they love is truly special. Cooking, reading, laughing, moments that we sometimes forget happen.
You may even ask what are the rewards of having your own photography business. For me it has opened up so many doors. After being a stay home mom for all 4 of my kids, I was ready to get out and see what I could do. The rewards are being able to use my creative mind to stage a shoot, to find the right location to fit the client, or suggest outfits that would coordinate. To do a surprise session for a Mother's Day gift, and have that mom tell me it was the best gift ever. I keep and collect all the Thank you cards from happy clients, as well as emails expressing how much the images mean to them. I'm pretty confident that I found my calling in photography. While I'm editing I can laugh, shed a tear, or recall the exact words said that led me to capture the moment. Those are the moments to truly treasure. Being flexible to meet the needs of my clients and giving them prompt attention to their orders is something that might set me a part from some. I take pride in my work, and hopefully that will always show.
I'm not out seeking to have the largest clientele, but to have super satisfied clientele. I want to grow with my families. I want repeat clients, for every part of their journey. Having siblings for senior photos is important & exciting to me. Having my clients believe in me and my work is also important and rewarding. I strive to be the best I can be, knowing that means more seminars, webinars, schooling, everything that is in the books for the winter months. As soon as I start to slow down, I will be making some changes. I want to learn to advertise so it's more productive, I want to listen to feedback and learn from it. I want to make sure my work has a purpose. One thing I'm struggling with is moving all my packages to include the digital files instead of prints. I need to keep up to date with what everyone wants, but at the same time I feel I'm cheating a client. I wonder will that flash drive sit in a drawer, or a digital print stay on your computer/phone? Or would ordering prints right from your session mean you will actually get those prints on the walls? One reason for my business was to get more photos back up and displayed. I'm the first to admit, I was terrible about that. Time goes by and we don't update our photos, but it's so important. Sometimes after the fact you miss that opportunity to capture that moment in time. I'm working my packages for 2018, what will they include? How will my senior package look for the Class of 2019. Your feedback and comments would really be helpful. Lots of changes coming up, just changes to match my growth. I want to work with you, and give you exactly what you envision, but even better. I don't want to copy someone else, even compete with others, I just want to learn and grow to be the best I can be. I have more years to go before I reflect on my progress. It's then that I will decide if I stay true to me. Community is huge, and I hope to give back and gain more trust in those that are here. Thank you again to all those that taken a moment to comment on a picture, to follow or like my pages, and have booked a first time appointment. Many thanks to those who continue to come back to me <3 I know there is a photographer out there for everyone, so don't be afraid to look and ask questions. Find the one that you connect with, connection is important. I would love for you to follow me on my journey and watch my growth evolve. My style is met with passion, as I truly love every moment I have a camera in my hand. Your smiles become my smiles. So thank you, thank you! Cheers to another successful year.